When you think of travel, the same cities always pop up: Paris, Tokyo, New York, and Rome. But what if you could skip the crowds and discover places just as captivating—without the tourist traps? This post uncovers five hidden gems—underrated cities rich in culture, food, and stunning scenery—that deserve a spot on your bucket list.

Whether you’re planning your next escape or just dreaming of new adventures, these lesser-known destinations offer authentic experiences waiting to be explored.

1. Gjirokastër, Albania

Tucked into the Drino Valley in southern Albania, Gjirokastër is a UNESCO World Heritage site with a rich Ottoman history. Known as the “City of Stone,” its well-preserved Ottoman-era architecture and cobblestone streets transport you to another time.

Why Visit?

  • Explore the 12th-century Gjirokastër Castle with panoramic views of the valley.
  • Discover traditional Albanian dishes like qifqi (rice balls with herbs) at local taverns.
  • Fewer crowds compared to Albania’s coastal cities like Sarandë or Durrës.

This quiet gem is perfect for history buffs and culture seekers alike.

2. Puebla, Mexico

While many tourists flock to Mexico City or Cancún, Puebla—just two hours southeast of the capital—offers a rich blend of colonial charm, culinary delights, and vibrant markets.

Why Visit?

  • Try the original mole poblano, Puebla’s most famous dish.
  • Admire Talavera pottery and colonial architecture in the city center.
  • Visit the Great Pyramid of Cholula, the largest pyramid in the world by volume.

Puebla delivers everything travelers love about Mexico—minus the crowds.

3. Luang Prabang, Laos

Nestled between the Mekong and Nam Khan rivers, Luang Prabang offers serenity, spirituality, and breathtaking landscapes.

Why Visit?

  • Witness the alms-giving ceremony at sunrise—one of Southeast Asia’s most spiritual experiences.
  • Take a boat ride to the Pak Ou Caves, filled with thousands of Buddha statues.
  • Refresh in the turquoise pools of Kuang Si Falls.

Although it’s gaining popularity, Luang Prabang still retains its calm, slow-paced vibe. It’s a peaceful escape from busier Southeast Asian destinations like Bangkok or Hanoi.

4. Matera, Italy

While Rome and Venice get most of the spotlight, Matera—in southern Italy’s Basilicata region—is a city carved out of stone. It’s one of the world’s oldest continually inhabited cities.

Why Visit?

  • Explore the ancient cave dwellings, known as Sassi, that are now boutique hotels and cafes.
  • Enjoy authentic Southern Italian cuisine in a cave restaurant.
  • Experience a city unlike any other, with a haunting beauty and cinematic charm (it was featured in No Time To Die).

Matera offers a raw, authentic side of Italy that’s worlds away from the tourist-heavy hotspots.

5. Takamatsu, Japan

Skip the crowds of Kyoto and Tokyo and head to Takamatsu, a port city on Shikoku Island known for its serene gardens and mouthwatering udon.

Why Visit?

  • Wander through Ritsurin Garden, one of Japan’s most exquisite landscape gardens.
  • Take a ferry to Naoshima, the “art island” filled with museums and outdoor installations.
  • Eat like a local—Takamatsu is famous for Sanuki udon, a regional specialty.

Takamatsu blends traditional beauty with modern art, offering a peaceful yet enriching travel experience.

Final Thoughts

These five underrated cities prove that travel magic isn’t limited to the usual tourist trails. Each offers something special—be it historical depth, culinary brilliance, or breathtaking natural beauty—all while staying under the radar (for now).

If you’re looking for more travel inspiration, tips, and itineraries, be sure to check out our full travel blog for more hidden gems, destination guides, and expert advice.

And if you’re ready to dive deeper into alternative travel spots, this TimeOut list of overlooked cities is worth exploring too.

Plan smarter. Travel deeper. And remember—sometimes, the road less traveled leads to the most unforgettable places.